Global Entrepreneurship Week 2021 | Once again, George Brown College is delighted to be an official delivery partner during Global Entrepreneurship Week. During this week we will be celebrating George Brown College Alumni Entrepreneurs. We are staging a number of events to help provide guidance to current George Brown College students, alumni and community members to build on their entrepreneurial journeys or foster the development of an entrepreneurial mindset.
All events this year will be delivered online, but that won’t stop us from providing outstanding support for entrepreneurial growth. Events are free of cost to George Brown College students and alumni. Registration is open and please register for events individually.
As ever, we give our sincere thanks to our amazing mentor advisors facilitating the events during the week. They bring outstanding industry and start-up knowledge that will deliver benefits to all those who attend events.
ABC’s of Branding
Monday, November 8, 2021 – 9 AM – 9:45 AM
Facilitator: Jillian Butler, ABC’s of Branding
Location: Online via Blackboard Collaborate (a link to the session will be emailed the day before the event)
You’ve made it—your business is on the radar of a national paper who wants to feature you in their weekend edition, giving you exposure to a new audience. But when the reporter asks for a 300dpi headshot & a transparent single- color vector of your logo, are you ready? Learn about the lingo & media assets essential to doing business and empower yourself when working with service providers and vendors to know your way around a project.
Understanding Privacy Policy
Monday, November 8, 2021 – 12 PM – 12:45 PM
Facilitator: Paul Banwatt, Lawyer, GILBERTS LLP
Location: Online via Blackboard Collaborate (a link to the session will be emailed the day before the event)
Join us for Global Entrepreneurship Week 2021 celebration. We will start off with this session on privacy policy requirements that will cover the regulations within Ontario around website privacy.
Paul will guide us through a model website privacy policy and what we need to be aware of to compile with the Canadian Personal Information Protection and Electronic Documents Act.
Understanding Contracts
Monday, November 08, 2021 – 4 PM – 4:45 PM
Facilitator: Thomas Southmayd, DealPrep
Location: Online via Blackboard Collaborate (a link to the session will be emailed the day before the event)
Whether you are a lawyer or not, learning how to read contracts is incredibly important as entrepreneurs. In collaboration with startGBC, DealPrep will be hosting an Understanding Contracts Chat for GEW 2021. Attendees will get the chance to learn from DealPrep’s affiliate lawyers on key legal concepts that are essential to starting and scaling your entrepreneurial ventures. As a part of the startGBC community, you have free access to DealPrep’s legal learning platform, which consists of hundreds of contract templates, thousands of founder knowledge materials, negotiation training workshops, and more. The host of this presentation will be using DealPrep’s platform to facilitate the conversation and to teach you the ins and outs of navigating their toolset.
Pricing Products
Tuesday, November 09, 2021 – 09 AM – 09:45 AM
Facilitator: Cindy Stevens, Transformation Leader
Location: Online via Blackboard Collaborate (a link to the session will be emailed the day before the event)
No matter what type of product you sell, the price you charge your customers/ clients will have a direct effect on the success of your business. Before pricing your product, you must know the costs of running your business. If the price for your product or service does not cover costs, your cash flow will be cumulatively negative, you will exhaust your financial resources.
Cindy-Lee Stevens is a Transformation Leader and Category Management & Marketing Expert. She is graciously joining us for GEW 2021 celebration and will walk you through some pricing strategies and basic rules of pricing in this session.
Bookkeeping Basics & WAVE APPS
Tuesday, November 09, 2021 – 12:00 PM – 1:00 PM
Facilitator: Teresa Yeung
Location: Online via Blackboard Collaborate (a link to the session will be emailed the day before the event)
WAVE supports start-ups from the very beginning by providing free products to help simplify and free up time for entrepreneurs to focus on other key activities.
Learn how to get started with WAVE APPS and the benefits of being organized in your approach to bookkeeping and accounts from the very beginning.
Marketing Your Business for Success
Tuesday, November 09, 2021 – 4:00 PM – 4:45 PM
Facilitator: Abhishek Mehta
Location: Online via Blackboard Collaborate (a link to the session will be emailed the day before the event)
Marketing is an integral component of company development as it helps a new business establish an individual brand identity. A clear vision can help to guarantee a startup’s success, as it forces a company to clearly state its goals, making it easier to follow through on its own plans. Abhishek is a marketer who has established marketing campaigns, experience in the Digital Media and Production space. He will give a walk-through of marketing principles to keep in mind while developing a strategy.
Considerations to Incorporating a Business
Wednesday, November 10, 2021 -09:00 AM – 09:45 AM
Facilitator: Thassiane Gossler, Oziel Law
Location: Online via Blackboard Collaborate (a link to the session will be emailed the day before the event)
What are the legal requirements when setting up a business? How do you incorporate it? In this session, you will learn about company registration and the legal requirements you need to establish and report on to ensure your business is compliant.
Thassiane Gossler is a wonderful collaborator and support to startGBC and she will guide you through the incorporation process.
Grant Writing
Tips
Wednesday, November 10, 2021 -12:00 PM – 12:45 PM
Facilitator: Yuchen Sun, GBC Research & Innovation
Location: Online via Blackboard Collaborate (a link to the session will be emailed the day before the event)
Many entrepreneurs will apply for some form of grant funding. Your application needs to be robust and detailed, yet concise and clear on the outcomes you will provide to the funder. Grant writing is a skill-set that takes time to develop, but Yuchen will share with you some tips on making your application stand out, as well as share with you a number of portals for you to regularly check to see if funding requests might be open and a fit for you and your business.
Getting Started With Shopify
Wednesday, November 10, 2021 – 04:00 PM – 04:45 PM
Facilitator: Sam Woods, Shopify
Location: Online via Blackboard Collaborate (a link to the session will be emailed the day before the event)
Shopify will grow with you from Day 1. When you start your Shopify store, you have access to enterprise level software when you’re first starting out. Whether you’re starting a side hustle or planning to build a million dollar business, Sam Woods will walk you through on how to use get started with Shopify.
Business Plan Template
Thursday, November 11, 2021 -09:00 AM – 09:45 AM
Facilitator: Faaria Wali, Futurpreneur Canada
Location: Online via Blackboard Collaborate (a link to the session will be emailed the day before the event)
Faaria Wali from Futurpreneur Canada will talk about business plan template and how to use it. Faaria will go over the various sections that financial services and funders will expect to see and introduce you to a great free business plan tool kit provided by Futurpreneur – www.futurpreneur.ca
HST Requirements
Thursday, November 11, 2021 – 12 PM – 12:45 PM
Facilitator: Ali Ladha, Principal, VERTICAL CPA
Location: Online via Blackboard Collaborate (a link to the session will be emailed the day before the event)
Ali Ladha is a finance professional with over 12 years of experience working in capital markets and financial advisory. Vertical CPA is his accounting and advisory firm. Their services range from helping with budgeting, forecasting, and business modelling and much more. Learn from Ali about how and when to do HST Registration and the regulations surrounding the process.
Employment Tax Considerations
Thursday, November 11, 2021 – 04:00 PM – 04:45 PM
Facilitator: Ali Ladha, Vertical CPA
Location: Online via Blackboard Collaborate (a link to the session will be emailed the day before the event)
Making a new hire can transform your business. Whether you are hiring your first employee or adding a new member to your existing team, it is critical to find the right match for your position and company. In this session with Ali Ladha, you will get an insight on the right approach to hiring and how to develop a formal hiring process that is fast, effective and legal.
Shared Experiences: Fundraising
Friday, November 12, 2021 – 9 AM – 9:45 AM
In Discussion With:
Dom Mazzuca – Maple Mountain
Pranjal Patel – SuperNova
Location: Online via Blackboard Collaborate (a link to the session will be emailed the day before the event)
Pranjal and Dom are George Brown College Graduates who very recently raised funds for their respective businesses. Pre-seed of $35000, Kickstarter Campaign of $25000 – that was fully funded within 16 hours and what not! Join Dom and Pranjal in this discussion as they share with you all the avenues explored and how they finally achieved their funding goals.
startGBC #WhyNotMe Alumni Panel
Friday, November 12, 2021 – 12 PM – 1 PM
In Discussion With:
Paul Rowan – UMBRA
Dymika Harte – USGND
Idil Asik – Rock-A-Toy
Alexandre Herber – Boundless Bars
Location: Online via Blackboard Collaborate (a link to the session will be emailed the day before the event)
Do you have a passion that you are thinking about turning into a business? Come and engage with the panel as they give insights into their unique journeys as they have created dynamic businesses and individual brands. You will get to ask industry and business related questions towards the end of this session.
Cashflow Forecasting
Friday, November 12, 2021 – 4 PM – 4:45 PM
Facilitator: Julia Wood, Futurpreneur Canada
Location: Online via Blackboard Collaborate (a link to the session will be emailed the day before the event)
Futurpreneur has many resources available for startups on their website and online business plan tool. This session will give you an overview of the amazing financial loans that Futurpreneur provides to start-ups. Julia will demonstrate the excellent cashflow tool located on the Futurpreneur website free of cost and a great resource for early-stage financial forecasting.
Thank you for your interest in the George Brown College, Global Entrepreneurship Week 2021 celebrations. We hope that you can attend some of the events. Although we know not all students will become entrepreneurs, we do know that employers expect employees to have a more developed entrepreneurial mindset. So come and expand your knowledge and skill-sets. For continued entrepreneurial support please reach out to startGBC, Enactus George Brown, Youth Going Forward or the Digital Media Gaming Incubator.
