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Startup School-Passport To Innovation
February 27, 2019 @ 6:00 pm - 9:00 pmFree
Content Marketing for the Scrappy Entrepreneur
Led by Braveen Kumar
Ideation: Creating a content marketing strategy with limited resources and coming up with good content ideas.
Creation: A “playbook” of proven content ideas, free creation tools, best practices, and baking your business goals into every piece.
Distribution: How to drive traffic through SEO, email, social, content discovery platforms, outreach, syndication, forums, and more.
Optimization: Getting better results from your content (using “lead magnets”, “cross-pollinating” across your blog, website, and social), and measuring your performance.