Growth Hacking for Startups

GROWTH HACKER’S GUIDE TO THE GALAXY

With Jeff Goldenberg

You’ve probably heard of the term Growth Hacking being thrown around in the startup world for a while now. But, do you really understand what it is and how data can be used to drive exponential business growth? In this workshop, you’ll not only learn about growth hacking and the methods that come with it, you’ll also be able to start applying new strategies to significantly increase your customer base and scale your business.

Takeaways

Clear definition and understanding of the term “growth hacking” including how companies are currently applying it to increase their user base and engagement

Understanding as to which growth hacking strategy you should employ at which stage of the product development

Create a growth hack strategy in order to optimize an existing product / company’s conversion funnel

BONUS– Receive a free signed copy of Jeff’s book “The Growth Hacker’s Guide to the Galaxy – 100 Proven growth hacks for the digital marketer” (Only for those attending in person)

Your Instructor

Jeff is the Head of Growth at Borrowell, a leading Canadian online marketplace lender. He is the co-author of The Growth Hacker’s Guide to the Galaxy – 100 Proven growth hacks for the digital marketer.

His current position as Head of Growth is reflective of a long and sustained passion for the startup sphere, of which Jeff has over 15 years experience within.

A much sought after expert and speaker within the fields of digital marketing, growth hacking and business development, Jeff has served as a consultant for other companies that are seeking to innovate, experiencing high-growth – and oftentimes both!

An Entrepreneur-in-Residence at the MaRS Discovery District, the innovation hub within downtown Toronto, Jeff has illustrated a resolute commitment to both the ongoing growth to an array of individual businesses within the startup sphere, as well as the Canadian tech community more broadly.

Serving as an ambassador and ongoing commentator on the state of startups within the nation’s largest city, Jeff has also devoted time to TechStars/Startup Next accelerator and 500 Startups, ensuring all new startups have access to veteran industry experience and insight so as to learn how to grow their business with a plan for long term progress built upon on solid and proven foundations.

About Vinetta Project

The Vinetta Project is an influential ecosystem that supports high growth female founders in taking their businesses to the next level.

At Vinetta it’s our goal to change gender ratios in innovation and investment. We believe that when you give women equal access to information, resources, connections and capital and use technology to fuel their fire, companies and investors will not only see higher ROIs, our global population will prosper both socially and economically.