eCommerce 101: What, Why, and How

What you will learn:

• What is e-commerce, why it’s important and the benefits of selling online

• What platforms are available and how to pick the right one for you

• The basics of inventory management, choosing the right solution, and streamlining point-of-sale for both in-store and online

• Optimizing your website content, choosing the right themes, and the basics of search engine optimization (SEO)

• How to set up secure payments and various shipping options & costs

• Look at the basics of driving traffic to your store and boost sales through a variety of digital marketing channels

• How to provide excellent customer service throughout the e-commerce purchase funnel

Join us to learn why you should consider e-commerce for your business and how you can easily get started.

Find out more and register for the next virtual event!