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eCommerce 101: What, Why, and How
April 6 @ 10:00 am - 11:30 am
What you will learn:
• What is e-commerce, why it’s important and the benefits of selling online
• What platforms are available and how to pick the right one for you
• The basics of inventory management, choosing the right solution, and streamlining point-of-sale for both in-store and online
• Optimizing your website content, choosing the right themes, and the basics of search engine optimization (SEO)
• How to set up secure payments and various shipping options & costs
• Look at the basics of driving traffic to your store and boost sales through a variety of digital marketing channels
• How to provide excellent customer service throughout the e-commerce purchase funnel
Join us to learn why you should consider e-commerce for your business and how you can easily get started.